Cross channel marketing consulting

direct marketing solutions

Cross Media Marketing Strategy Consultancy

Cross media marketing is the process of marketing your brand and specific services or products using multiple media streams. Cross Media is the term used for campaigns that truly integrate a campaign via a data driven process across various platforms to reach the target audience.

This differs from cross media in that there are true feedback mechanisms that are real time rather than the more historic, slightly bunkered, approach of multi media campaigns that often utilised different agencies or departments to manage the individual marketing process.

Using a cross media marketing company allows you to use mobile, email web, telecommunications, print, OOH (out of home) publishing , and TV and Radio as a form of marketing, if used properly to produce a truly centrally managed campaign that reaches the target audience with a personal targeted message or brand enhancing message if above the line, but with a central database capturing the real time information to enable rapid and appropriate step 2 marketing communications.

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You will receive 1 or 2 emails a month about Industry News, Regulations, Insight and Exciting Developments.

You will receive 1 printed newsletter every 3 months containing useful articles about marketing and communication.

Occasionally call you for a chat about interesting stuff like data-driven communications, Marketing, GDPR and Compliance in Communications and Print.

How will Romax use your data

As an Evangelist of Best Data Practice and holder of ISO27001 Data Security and Management, we like make it clear how we will use your data to give you an informed choice around future communications. For full details on how we look after, respect and seek permissions to use your data click here.

In partnership with Verve Communications, Romax carried out all the design, print, postage and fulfilment for a recognition package for the Mayor’s Team London Ambassadors programme.

This 8,000 strong army of volunteers supported the visitor welcome and experience during the London 2012 Olympic and Paralympic Games and we were responsible for ensuring that each Ambassador received a package to say thank you for their contribution during the Olympic Games.

Thank you Romax!

Mayor’s Team London Ambassadors