Transactional Email

Transactional Mailing

Transactional mail is a customer touch point that is often under-utilised. Whether the bill is sent electronically, as a link for portal access, or as a physical mail, transactional mail should be created with a good understanding of your customer’s wants and needs, as well as adding value to your brand.

Tangible transactional communication with your customers creates a positive interaction as well as conveying vital financial information. Creating a regular touch point using trans-promotional mail both reassures customers of your integrity and allows you the opportunity to offer further value with additional services.

Creating flexible bill templates

We understand the complexities of producing regular transactional billing cycles on time, as well as incorporating promotional content with bespoke marketing messages. Working within stretched and tight deadlines, we ensure both your legal obligations and important marketing messages are delivered utilising our transactional mail expertise.

Secure and safe data transfer and protection

ISO 27001 – Data Security and Management, an accreditation which we hold, ensures that your data is being managed by a professional organisation. External audits ensure that our transactional mail standards are industry leading. We work closely and proactively with our utility and financial clients to meet their time critical bill runs and contract communications.

Accurate transactional mail integrity and 100% reporting

Transparency, confidence and integrity: these values are the base standard that you will receive working with us. On-time despatch, and clear and open reporting on your job provides you with the confidence that the work will be completed to the required brand and legal standards to meet all of your compliance needs.

Annual statements & multi-page statements intelligent inserting

Whether your need for physical mailing is annual or more regular, we have the transactional mail service to help. Using Quadient Inspire and Cygnus software, both industry leading applications for data driven communications, alongside our in-house development team, we are able to create cross-channel platforms to deliver your statements on time.

FAQ’s

What is transactional mail?

A transactional email, simply put, is an email which is sent directly to a consumer following a commercial transaction. The information contained in a transactional email is often personalised, and pertains to an action specific action performed by the consumer.

What are examples of transactional emails?

Some popular examples of transactional emails include: order confirmations, delivery confirmations, invoice emails as well as password reset emails. These are just a few examples, as transactional emails come in many forms. Whilst transactional emails are a response to a consumer action, and are specific to said action, they can still add value to a marketing campaign. Through a transactional email, you have the opportunity to advertise products or services directly.

Why are transactional emails important?

Although at surface level they sound simple, transactional emails can be a valuable asset in your marketing arsenal. Through the creation and implementation of transactional emails, you build trust with your customers and highlight the credibility of your business. A transactional email completes a transaction and ensures a positive customer experience. This is the best way to both retain customers, and gain new ones.