Direct Response Advertising

Depending upon the success of your marketing campaign, you should conservatively expect, from a well prepared targeted and pre-tested cross media campaign, to receive purchase orders from 4% to 6% of the contacted data. So, for every 10,000 contacted individuals, you could receive up to 600 orders. 

Marketing does not stop at the order stage, however. Your brand is reflected through the purchasing process, the accuracy and quality of your order, the timeliness, presentation and standard of your delivery and your presentation to the purchasing client. 

Having a process in place that quickly receives and processes your orders, improves the brand image and increases the likelihood of repeat business as well as onward peer recommendation is highly recommended. This is where Romax can help.