Postcard Marketing

Postcards - Simple and Effective

Postcards

59% OF PEOPLE HAVE VISITED A WEBSITE AFTER RECEIVING A DIRECT MAIL*

Move over Blackpool, stand aside Brighton, the age of the postcard has yet to be. We may not, given the rise of social media, be talking about the rejuvenation of the tradition of sending a postcard from your holidays to tell your friends that you wish they were there. (As we all know if you wanted them there you’d have invited them in the first place!)

What we are talking about is an extremely effective way to ‘poke’, tease or market to your clients or patrons using a low cost, high impact marketing tool that works.

Postcards:

  • are easy to read
  • stand out from the normal mail
  • get the message across immediately
  • contain high-impact visuals and all the information needed.

Utilising a postcard to provoke interest in your event, product or service should be a fundamental part of your marketing plan.

Postcards:

  • Low material usage so decreased carbon footprint
  • Minimal print and fulfilment costs mean on a cost per item basis you can achieve greater impact from less investment
  • meets the Mailmark Admail sortation criteria immediately so qualifying for the cheapest postage service too.

 

 

postcard_black_friday_romax

Romax Black Friday postcard. Personalised image text (side one) and text (side two). A5 full digital colour, printed on Novatech Silk 350gsm paper with Gloss lamination both sides.

 

Contact us for a bespoke solution both in printing and postage in the UK and overseas.

 

romax_logo_tag_blueRomax Marketing & Distribution, a Greenwich-London based company, provides a wide range of services in Direct Marketing for B2B and B2CDirect Mail, Data Management, Printing, Discount Postage and Membership Communication Services and Consultancy. Contact us: hello@romax.co.uk +44 (0) 20 8293 8550

 

*Source: Royal Mail MarketReach.

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