Envelope printing

direct marketing solutions

Envelope Printing

Say it, Say it again then say it again

No matter what the reason for sending out an item in the mail, be it member communication, marketing or transactional mail, it is vital that the message is seen, read and acted upon.

Stand out from the crowd.

In order to access discount mail services, you must have an indicia (postal mark) and a return address printed on the envelope. The cost of printing even a mono black version of your logo ensures that as a minimum the recipient starts to build up recognition of your brand increasing the likelihood of speedier interaction of the mailings content.

The Envelope is the start of the message

Calls to action on the front of an envelope, or a colourful image creates an interest in the mail above and beyond the ‘boring’ mail that still drops (or should we say ‘droops’) through the letter box. It is mystifying why any mailer does not use the opportunity of adding print to an envelope to introduce the content, cross sell, inform or persuade the recipient.

There is a school of thought that believes that the recipient can be tricked into opening the envelope by keeping the envelope deliberately bland and avoiding the label of ‘junk mail’.

Marketing professionals should have faith in the service or product they are selling, If you run your data analysis properly, ensuring that the recipients of mail have been targeted correctly, they will only receive mail that promotes something that they are interested in or previous activity suggests they may. So instead of “bland – go brand”

So say it on the envelope, say it again on the text, say it again in the brand message.


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You will receive 1 printed newsletter every 3 months containing useful articles about marketing and communication.

Occasionally call you for a chat about interesting stuff like data-driven communications, Marketing, GDPR and Compliance in Communications and Print.

How will Romax use your data

As an Evangelist of Best Data Practice and holder of ISO27001 Data Security and Management, we like make it clear how we will use your data to give you an informed choice around future communications. For full details on how we look after, respect and seek permissions to use your data click here.

Having worked with Romax for many years now, I have found them to be professional, extremely friendly and accommodating.

They always deliver the job in a timely and cost efficient manner and are always on hand to come up with new suggestions on how the campaign can be executed in the most effective way possible.

Reed Exhibitions