DIGITAL
Membership CArds



There is no doubt that the exponential growth of smartphones has led to a change in how people interact with products and services throughout the world. It is clear that people are increasingly using digital services for a variety of reasons, whether it is convenience, being raised with technology or the speed at which certain tasks can be completed.
This has affected the way in which both organisations and members can use and access their membership cards. By empowering organisations to become more or wholly digital, they are able to engage their users to a greater extent. Keeping up with the times and evolving is the key to remaining relevant with your members and customers.
No longer do your organisation’s members or customers have to carry around a physical membership card with them.
Since people are already carrying their smartphones everywhere, digital cards that are stored on and accessible from smartphones are becoming evermore popular.
By staying relevant and keeping up with the times, you can reach and engage your members/customers in a way that is aligned with their lifestyles.
In addition, a quick summary of other benefits associated with digital membership cards, are:
- A lower cost per membership card will save you money
- Time and administration are saved, resulting in greater efficiencies.
- By offering both a digital and physical membership card, you are appealing to all age groups, cohorts, and groups.
- When you go digital, you will help reduce the use of plastic in our society.
- Easily customised and branded to fit the needs of your organisation.
- An easy-to-use, personalised dashboard provides full control over your account.
- Ticketing, coupons, and loyalty solutions can also be managed via the Romax Digital Platform.
Support FAQ
How do I add the membership card to my Android phone?
Android users need to install Google Wallet from Google Play. After downloading the app, open the email from your smartphone and click “name@romax.co.uk” in the membership email, and the card will automatically be saved to your Wallet Passes app.
How do I add the membership card to my iPhone?
Open the email from your smartphone and click XXX, then click “Add to Wallet” and
“Add.” The card will automatically go to your Apple (iPhone) Wallet and if you have an Apple Watch it will also appear there.
How do I use a Digital Membership Card?
Using our digital membership cards is simple and straight forward. Rather than signing in using your name, verbally, by signing on paper, or by showing a physical membership card – with a digital membership card, you just open your Google or Apple Wallet, click on the card, and then hold your smartphone up to the scanner. You are then authenticated as having visited.
What is the Digital Membership Card?
A digital membership card is a digital pass that has evolved because products and services are becoming increasingly digital. Due to the prevalence of smartphones and the need for membership card issuers to reduce plastic use, it no longer makes sense to always use legacy physical membership cards. Digital membership cards can be issued, renewed and cancelled instantly, and the costs to deploy are lower than those of traditional cards.