June 17, 2015

Marketing Agencies Direct Mail Partner

Marketing Agencies: Have you considered a Direct Mail Partner?

Marketing partnerships can be an incredibly valuable method for businesses to extend their reach to wider audiences, and benefit from leveraging more resources for bigger, better campaigns. For agencies in particular, partnering with the right company can be especially fruitful since it gives access to broader range of skills and capabilities in order to better fulfil your client’s requirements. Direct mail partners can be incredibly useful for agencies who want to have a host of mail marketing solutions on hand. It allows you to increase the service breadth by leveraging a range of print services to help clients reach a wide range of customers via direct mail.

On demand print to appeal to a wider audience

 

At Romax, we provide direct mail capabilities that could greatly benefit agencies both in the UK and around the world. Our on demand print services enable rapid production and delivery of promotional literature in small quantities. On demand print does exactly what it’s name suggests; prints can be ordered as and when they’re needed in order to reduce the need for long-term planning and make campaigns a reality incredibly quickly. For agencies who work with clients with fast-moving campaigns, the direct print services here at Romax can be a very valuable asset to fulfil every demand of the client. Furthermore, with these capabilities on hand an agency can attract a wider range of new clients and grow business faster with less risk and upfront investment.

Local expertise for international agencies

Romax Local UK Marketing

The UK has one of the largest economies in the world and is a fantastic market for international companies to export sales to. As a UK based company, we at Romax can help agencies to get valuable insights into this market and create successful campaigns for clients who want to expand their reach to the UK. Once again, this a valuable selling point which could put an agency above the rest due to its connections with UK based direct mail experts. If you’re a UK or international agency looking for marketing partnerships, consider our direct mail services at Romax. We offer flexibility in our services with on demand printing, and we can work closely with you to maximise the impact of every campaign you work on. A partnership with us could extend your reach to a wider audience and enable you to offer better expertise to your client base. For more details or advice on a partnership with Romax, please don’t hesitate to contact us today; we look forward to a long and successful partnership.

romax_logo_tag_blueRomax Marketing & Distribution, a Greenwich-London based company, provides a wide range of services in Direct Marketing for B2B and B2CDirect Mail, Data Management, Printing, Discount Postage and Membership Communication Services and Consultancy. Contact us: hello@romax.co.uk +44 (0) 20 8293 8550

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April 27, 2015

On Demand Print Services

What are the benefits of on-demand print services?

If you’ve not heard of it before, on demand printing means only producing copies of a piece of literature, whether that’s flyers, posters, brochures or member communication, in small quantities as and when you need them.  You simply print what you need, when you need it.  It’s something that developed after the advent of digital printing, since previously printing single copies with traditional technology wasn’t economical.  It’s no wonder then that many smaller presses have replaced their traditional printing equipment with Printing on Demand equivalents.

Larger publishers may also use this method in certain circumstances, and so do a number of academic and university publishers.  The business benefits Printing on demand means completing communications “to order” – this boosts cash flow and reduces costs, not least because you don’t have the upfront expense of plate creation.

 

Delivery also has a quicker turnaround, especially given the shorter set-up times, and there is no need for upfront capital investment.  It also means you are more able to focus on the bigger, more regular communication campaigns. With this type of digital printing, you can produce weekly, monthly or even daily communications to those who belong to your organisation.  After all, your members are your organisation’s life-blood. Regular, engaging and accurate communication shows you are committed to your memberships all the time, not just when renewals are coming up. The right communications at the right time boost and help retain those who matter to your organisation most.

The other great thing about on demand printing is that it takes the guesswork out of predicting how many copies of a document your business needs. Inaccurate forecasting can be expensive in the extreme, but this way you only pay for what you order. Another way risk is reduced is because you can make frequent changes to your document or book’s design or content. This even allows for test marketing and relatively swift changes – not something offered by traditional printing methods.

What’s more, printed matter can take up quite a lot of room, but printing on demand removes that headache. You won’t need room to store unwanted materials. This also reduces handling and storage costs.

Use Romax for made to measure communications  With a range of blue-chip clients, membership organisations and NHS Trusts, at Romax we have the infrastructure, quality control processes and staff to deliver your on demand printing services accurately and on time.  We’ll create the solution for you that makes your members feel valued.

 

 

romax_logo_tag_blueRomax Marketing & Distribution, a Greenwich-London based company, provides a wide range of services in Direct Marketing for B2B and B2CDirect Mail, Data Management, Printing, Discount Postage and Membership Communication Services and Consultancy. Contact us: hello@romax.co.uk +44 (0) 20 8293 8550

Contact Us