January 27, 2015

Mailmark Discounted UK Post Service

Mailmark Discounted UK Post Service, what does it mean to buyers of Direct Mail and what is it exactly?

For a full insight into Mailmark visit Royal Mail’s website here.

The key to the service is to allow true visibility and tracking of your mail from despatch to delivery, and ultimately for the platform to act as a returns data capture tool as well.

Utilising a 2D barcode that contains the address delivery data  and sortation codes for mailsort discounts.  The mail piece is scanned and tracked through the postal system to provide a ‘fall to earth’ date (or delivery date). Unless you are a mailing house, use a mailing house, or a large producer of mail, then Mailmark is something that as an organisation you will not need to get too hung up over.

Your supplier will make recommendations to you to use Mailmark (if they have completed the accreditation process themselves) you will require a log in to view the tracking portal, but you should be ‘hand-held’ through this process by your mailing house.

Apart from the tracking and open visibility of the mailing that the mail market has been seeking for years, this service allows marketing professionals to visibly see the effects of their campaigns in real time, and to plan effectively around responses, orders, box offices, call centres etc. as a result of the planned mailing.

Further more Royal Mail Retail and Wholesale (the Downstream Access Suppliers) wholesale network can all access Mailmark and have received confirmation that the cost of Mailmark Products will remain the cheapest postal service across all mail products. So there is additional cost incentive to utilise Mailmark for your next mailing.

Setting up Mail Mark is easy through Romax, we follow simple steps and make the process painless for you.

romax_logo_tag_blueRomax Marketing & Distribution, a Greenwich-London based company, provides a wide range of services in Direct Marketing for B2B and B2CDirect Mail, Data Management, Printing, Discount Postage and Membership Communication Services and Consultancy. Contact us: hello@romax.co.uk +44 (0) 20 8293 8550

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December 11, 2014

Postage Price Increase

Royal Mail

Postage Price Increase – January 2015

As previously reported in a previous blog on postage increases being brought forward to January rather than the historical April increase, Royal Mail have now released their new pricing structure for the New Year.

In Summary:

  • Advertising Mail will increase on average by 2.5%
  • Business Mail will increase on average by 3.2%
  • Publishing Mail will increase on average by 3.2%

Romax have now received wholesale pricing through our Downstream Access postage suppliers and we are now entering the figures into our summary matrix to calculate the best price and the best supplier for each service.

For an overview of pricing visit Royal Mail

Romax offer a full range of postage services and provide clients with the most cost effective route to market for Direct Mail accessing End to End suppliers, for B2B and B2C postal requirements.

Romax have invested in Mail Mark (the cheapest route to market for postal services) and as an early adopter have the facility to commence Mail Mark mailings from January 2015. Utilising a 2D barcode generated by the data, this Mail Mark, acts as an information ‘holder’ for sorting the outbound post, tracking the postal item to delivery and for creating reports for clients to review fall to earth drop dates amongst other useful tools.

For further information on Mail Mark see the video here.

To find out how we can save you postage costs and take full advantage of Mail Mark and our other discounted mail services and direct mail marketing, please contact us, please email: hello@romax.co.uk or call 020 8293 8550

romax_logo_tag_blueRomax Marketing & Distribution, a Greenwich-London based company, provides a wide range of services in Direct Marketing for B2B and B2CDirect Mail, Data Management, Printing, Discount Postage and Membership Communication Services and Consultancy. Contact us: hello@romax.co.uk +44 (0) 20 8293 8550

Contact Us