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ZSL – London Zoo

ZSL (Zoological Society of London), is an international conservation charity, their vision is a world where wildlife thrives. They’re working every day to achieve this, through their science, their field conservation around the world and engaging millions of people through their two Zoos, ZSL London and ZSL Whipsnade Zoos. 

The Challenge

Provide eco-friendly and environmentally sustainable membership communications on-demand that also provides photographic ID membership card print as part of the membership welcome pack.

Provide new member welcome packs across various levels and content

How Romax Met the Challenge

  • Our development team work closely with the IT and membership teams at ZSL to ascertain the exact requirements and complexities involved.
  • Building an automated workflow to receive data as required that drives the merged print fields across envelopes, letters and personalised membership cards with multi-way matching for pack enclosing and despatch.

The Outcome

The streamlined and automated system for membership communications provided by Romax for ZSL, provides a future proofed and flexible tool for ZSL to easily and efficiently update content and copy across their full range of member communications.

Membership renewals and reminders are efficiently managed through Romax. With Romax’s carbon balanced status, use of FSC and renewable resources and materials we meet ZSL’s stringent environmentally sustainable membership communications requirements.