Direct Mail Case Study: 349% ROI

The Client Fantastic Services provides cleaning and maintenance services to both consumers and businesses in the UK, operating under several sub-brands: Fantastic Cleaners, Fantastic Gardeners, Fantastic Handyman, Fantastic Pest Control, and many others specialising in different trades. The Challenge Fantastic Services engaged Romax to help organise their planned Direct Mail campaigns for 2017. The objective was […]

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Personalised Mail Delivers the Most Powerful ROI

Messaging and personalised mail delivers the most powerful ROI   While forms of digital marketing such as social media, outreach publicity and email newsletters have taken centre-stage in advertising and publicity campaigns, it has been proven that the personalised approach of direct mail has a resonating effect on consumers. What matters are the foundational messages […]

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