Reduce the carbon footprint of your communications

Communication is vital in our world, it connects and informs, improving our life with knowledge whilst providing business and the consumer with choice and benefits. Understanding how to reduce the carbon footprint of your communications plays a big part in your brand strategy and planning. All communication has an impact on our world in terms […]

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Big Data – the opportunities and pitfalls

We all understand we live in the age of “data” – right?   Watches being replaced by activity trackers beaming our latest step count failure via bluetooth to E-commerce sites recording our every move and then bombarding us with the same items on every web page we visit. A recent study concluded that 90% of […]

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What did you say? Colour Envelopes With Full Variable Print?

Yes That’s Right: Colour Envelopes With Full Variable Print! Recent technology improvements have lead to the development of a litho quality, variable colour print capability for overprinting envelopes for direct mail campaigns, so that a unique message, image as well as the recipient’s delivery details can be printed directly onto plain stock. What does this […]

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List Management How Ready are You for Your Campaigns?

List management how ready are you for your campaigns? You may be wondering who some of the people on your database actually are, how they came to be there, whether they have changed their address – or name – have moved, and so on, when did they last purchase or donate, let alone interact with […]

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