Let’s make your customer communication personal!

When you have a business with lots of different customers – or several different groups of people you communicate with, a one-size-fits-all approach isn’t effective. People respond much better when your communication is specific to them and their needs. This may sound like something only huge organisations can afford, but actually it’s accessible for smaller […]

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Successful Take-off: Elements of a Memorable Product Launch

After months – or even years – of conceptualising, experimenting, and prototyping, you’ve finally landed on a product that’s ready to be launched. It’s overwhelming as it is exciting. What if no one finds it interesting? What if no one comes to the launch? These feelings are all valid. You don’t want to waste all […]

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Romax Listed Amongst Top Direct Marketing Companies!

Since 1997, we have supplied data-driven communication services to organizations seeking to outsource production, improve quality and make savings in both marketing, membership and operational based compensation. We are experts in direct marketing strategies and our capabilities have not gone unnoticed. Above all, in Clutch’s recent research, we have been named among the top direct marketing […]

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Communicating the Single Customer View

Successful Organisations are Built on Successful Communication Successful Communication is only achievable through a well-managed deliberate process. Organisations may have data that allows them a Single Customer View of their activities. But how do you ensure that all of your data-driven customer communication that originates from each area of the business remains relevant and on […]

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Increase Customer Engagement Over Christmas With Direct Mail

Increase customer engagement over Christmas with direct mail Getting customers interested in or engaged with your brand during the Christmas season can be tricky. While consumers are more willing to spend their hard-earned money during this time of year, they’re also bombarded by adverts and seasonal marketing campaigns, all clamouring for their attention. As such, it can […]

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